![]() Select an image layout that best fits your website or app.Select any of the Standard Formats: Content, Video Content, App Install, Video App Install.Fixed, on the other hand, cannot be changed and has a fixed ad size. Fluid is recommended as it can be optimized according to the site and page dimensions. Go to Define Ad Settings and select either Fluid or Fixed.Since users tend to view brand websites on different browsers and devices, Ad Manager optimizes the layout of native ads accordingly. Google Ad Manager further optimizes native ads for publishers. You take a single set of assets, and you’re able to modify those according to the different screens and different types of content layouts that they’re being shown on. Right there is a level of unprecedented control for publishers. It’s up to you to organize these components in a way that represents advertiser interests and also blends in well with your website or app.Īlso read: Best Native Ads Platforms for Publishers to Try In the case of DFP native ads, instead of getting a rigid banner that is completely unresponsive towards the content environment that it is placed in, what you will receive is separate components. When you are delivering a banner, you receive a complete creative asset from the advertiser and you deliver it exactly as you received them from the advertiser. ![]() Step 3: Creating Line Items for Native Ads.Step 2: Creating Ad Units for Native Ads.Guide to Creating and Running Native Ads in Ad Manager.
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